Marketing Automation Specialist

    • Full-Time
  • Philadelphia, PA, USA
  • 55,000-62,000

This role is 100% remote supporting a client in the Philly suburbs. Full time.

Collaborate with Marketers, UX Designers, IT and other departments, and business stakeholders within the company to contribute an important user-oriented experience perspective and support the design/development of customer-focused website and campaign development.

· Work closely with Marketing, and various business stakeholders to create and maintain time-sensitive website content, design web forms, etc.

· Support e-commerce activities and develop a solid understanding of products for developing recommendations for enhancing product placement on the company website.

· Monitor the website in a proactive manner to ensure that information is accurate, content is current, and pages are free of errors.

· Ability to think creatively and demonstrate a problem-solving mindset.

· Point-person who is accountable for day-to-day (weekly, monthly, etc.) Management of website updates, through the use of Jira.

· Participate in UAT, as well as QA where applicable.

· Understand the customer’s experience and journey as it relates to our business and provide input/insight on how to improve the customers’ experience and usage of our website.

· Help support the Email Delivery Team when applicable, i.e. assistance in email creation, deployment and monitoring.

Qualifications

· 3-5 years’ experience in digital marketing and/or ecommerce working with marketing platforms such as Sitecore, Acoustic (Campaign Automation), Magento, Adobe Analytics, Brightcove and CRM tools.

· Sitecore experience required.

· Strong capacity for multi-tasking, working independently and time management.

· Ability to work strategically as well as tactically and switch between the two as needed.

· Comfortable working cross departmentally and communicating with all levels of management.

· Ability to communicate ideas to technical and non-technical audiences.

· Ability to constructively challenge existing logic and/or processes to develop the best solution for both the customer and business.

· Strong problem-solving skills with the ability to look for creative solutions.

· Strong organizational skills and attention to detail.

· Drive to deliver projects on time and efficiently – understanding what it takes to get the job done.

· Work with various vendors as needed.

· Familiarity with user interface/experience, quality assurance and testing, logic statements.

· Strong verbal and written communication skills that can be applied inter/intra.

· Highly motivated.

· Project management experience preferred.

· Eager to learn and ability to grasp new ideas quickly.

· Proactive personality – ability to identify and react to results.

· Experience with HTML, CSS and JavaScript.

To apply for this job email your details to hr@infiniasearch.com