Digital Marketing Specialist

    • Contract
    • Remote
  • Remote
  • 35-40/hr

Title: Digital Marketing Specialist/Technologist 

Role Type: Contract (estimated 9 months with potential contract-to-hire) 

Description: Are you are looking for a dynamic position where you can hit the ground running and make an immediate impact?  We are looking for results-oriented Digital Marketing Specialist/Technologist to partner with marketing leadership to provide hands-on, yet strategic, digital marketing expertise to optimize current digital marketing initiatives and work on projects that will build our digital marketing capability, advance maturity, leverage data, and ensure best practices.  


  • Audit stack and digital marketing campaigns, make short term optimization recommendations, and implement those recommendations. 
  • Work with agency partner to build, track, and measure paid media campaigns, including search, display, paid social and retargeting. 
  • Work with marketing team to build, track, and measure digital marketing campaigns across all channels. Implement GA tagging to track campaigns end-to-end. 
  • Analyze and report on campaigns across all channels including paid media, social, email, and website using Google Analytics and platform reporting tools; make recommendations for optimizations. 
  • Play a key hands-on role on project teams addressing email platform selection/migration, website platform migration, Cvent implementation, analytics/tagging plan. 
  • Support development of webpages/templates with design and development partners. 
  • Assist in other marketing projects as required, including but not limited to SEO, data/list management, persona development, journey mapping, tagging/analytics, email marketing, social media. 

Required Skills/Experience: 

  • 5-7 years of digital marketing experience, with strong knowledge and hands-on experience across digital marketing channels, using online marketing tools, and implementing best practices. 
  • Strong proficiency and technical expertise in Google Analytics and Google Tag Manager to analyze campaign performance and making/implementing data driven decisions to improve performance. 
  • Direct hands-on experience executing, running, and managing digital display, Google Ads/SEM, and paid social campaigns in a B2C environment. (B2B not required, but a plus) 
  • Solid experience building, deploying, and analyzing email marketing campaigns, including A/B testing. 
  • Hands-on experience working with design/development partners to create webpages/landing pages to support campaign needs. 
  • Critical thinker and problem-solver 
  • Strong analytical skills and proficiency with Excel 
  • Highly creative yet process-driven and relies on data to make decisions 
  • Curiosity, attention to detail, collaboration, and the ability to effectively multi-task  

 Nice to Have Skills/Experience: 

  • Dotdigital, SendGrid, ActiveCampaign, or HubSpot  
  • Managing agency relationships  
  • Experience as a project team member on an email platform and/or website migration 
  • Tableau or other data visualization tool 
  • Knowledge and understanding of SEO, including keyword research, meta-data, link building, and best practices 
  • Understanding of HTML & CSS, UX, simple web design 
  • B2B or ABM marketing 

To apply for this job email your details to